Management Team

Tom Woodworth, President, joined Parker in 1999. He directs all facets of daily operations – including product development, production, sales & marketing and administration. He has over 15 years of experience in various roles in the Archery industry. Tom is an NCAA All-American Athlete, bowhunter and sports fanatic. He is married and has five children. Tom's hometown is Waynesboro, VA. He graduated with a BA and MA from University of Virginia.
Guy Rowzie, Senior Vice President Purchasing and Product Development, joined Parker in 1991. He has over 25 years of experience in the archery industry as a buyer at the wholesaler and manufacturer levels. Guy is an avid fisherman and bowhunter. He is married with two children. Guy's hometown is Crimora, VA. He attended Blue Ridge Community College. Guy has been at the forefront of engineering development for all Parker compound bows and crossbows, as well as archery accessories. Many of his ideas are being used in the bow industry today.

Craig Highland, Chief Financial Officer, joined Parker in 2017. Mr. Highland has over 25 years of experience in financial and operational leadership roles. He is a graduate of Radford University where he earned undergraduate degree in accounting.  He is a licensed Certified Public Accountant in Virginia.  He and his wife Lynn have two grown children.  Craig enjoys LSU football tailgating and watching games on TV, the craft brewing industry and travel/nature photography.

Adam FernandezAdam Fernandez, Production Manager, joined Parker in 2011. He has over 30 years of Production Management experience. For 10 years Adam was an integral part in the success at Hatfield Corporation, of Hatfield PA, where he spearheaded the inaugural implementation of MSC Industrial Supply Co. software solutions, greatly increasing production & reducing costs. After its initial success, MSC used this business model to implement globally for the company. During his tenure, he also established work assignments to meet production goals, provided leadership planning & coordination of work. He is certified in Lean Manufacturing & 5S Implementation, with 6 Sigma Business Management Strategy experience. For the past five years, Fernandez was the Senior Production Supervisor at McQuay International in Virginia. Adam oversees the production facility that builds and ships Parker Bows across the United States.
Brandon HyltonBrandon Hylton, Creative Director, joined Parker in 2010. He has over 10 years of graphic design/marketing experience. Outside of spending time with his family, Hylton enjoys the outdoors, photography, theater, video production, drumming, and being involved with his local church. He is married to his lovely wife, Karla, and they have three boys. Brandon graduated with a BS degree from Missouri Western State University in 2006.
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